Client: Pfizer
Agency: Dagmar, Helsinki, 2024

Art Direction / Graphic Design: Richard Littler.
Creative Director and animation: Antti Iskola

Ad campaign to promote Pfizer treatments for the elderly in Finland. The concept was based upon being able to do the things you enjoy (karaoke, skiing, cruise trip, etc.) and not having to worry about getting ill or getting sick doing them. The campaign ran on Finnish TV, in print and digital media.

Social Media advertising

Television advertising

Print advertising